The “emergency-food” industry has long sold tubs of dehydrated fruit and freeze-dried beef stew to keep until disaster strikes

The selling point is the food lasts for years. For companies, that is also the drawback. Customers can stock up once—a “one-and-done purchase,” said Greg Allison, vice president of marketing for Blue Chip Group Inc., which makes hundreds of different freeze-dried entrees.

So he and others in the business are asking, Why wait for Armageddon?.

There is some truth to this article. Once you drop the coin for a five years supply of freeze drieds you pretty much never have to buy them again. So, the vendors need to find another way to keep the market active. Rather than sell the complete meals, they should focus on the components. FD veggies, fruits, meats, etc, in bulk are nice for making your own meals. That’s where the money is going to be.

The Blue Chip Group mentioned in the article is the outfit we know as Augason Farms … an outfit I recommend for their wonderful variety and convenient packaging.

Yup, freeze drieds (and other long-term foods) are expensive, but after a long day of hanging looters and fighting off UN troops nothing will taste better than those freezedried porkchops, mashed potatoes, corn, and apple sauce.

H/T to Friend Of The Blog, http://harryflashmansblog.blogspot.com/